List Building Secrets
July 27, 2009 by Amanda Moon
Filed under Amanda's Blog, List Building
List building doesn’t have to be a secret. It’s mastery can be broken down into simple steps. It can basically be defined as the process of collecting voluntary response of your ethical bribe.
What we are going to do next is define a simple step by step pattern to driving traffic to your opt ins. This will help grow your online business to a strong mature base.
1) First you need an ethical bribe to drive your conversions to higher levels. After you have a “bribe” that is relevant to your industry. Put together an opt in box and have this go to an auto responder that will put your business on auto pilot.
2) Write an article discussing the benefits that your website and blog provides. Look up “article directories” to find a good selection of articles. Make sure this article is well thought out brings strong content for your readers. They will keep coming back for more! Make sure you offer your readers a gift that they will appreciate in your “resource box”.
3) Conduct seminars. During your speech, let others know about your website or blog. Tell them what it is about to spark their interest. Have a way for them to sign up. You can do this with a sign-up sheet that asks if they have any additional questions.
4) Form a real life mastermind. Make sure that your supporters know about your website or blog. Make it easy for them to promote it. Give them the tools necessary for them to help you. A little bit of foresight will help you in the long run.
5) Develop an opt-in mailing list ’sign up’ sheet for your website or blog. Bring this with you to all offline functions. We already mentioned conducting seminars. You can also use this sign up sheet at your classes, speeches, meetings, etc.
6) Forums that are aligned with your website or blogs mission or topic are going to be the fastest way for you to get into the “hub” of your online community. Answer and help the members with their problems and they will be much more open to what you are selling. Don’t forget to add your website or blog to your signature line!
7) Pay Per Click or PPC tends to be focused on only one shot sales. However, adding your opt in box to your landing page will dramatically increase your conversion ratio. Let your clients get into the buying cycle at their own speed and you will be there when they are ready.
Online Communities are a free and very effective way of getting your opt in offer in front of more people! These communities are packed with like minded people. Your profile will help drive more traffic to your opt in offers be sure to include a great ethical bribe that your friends will appreciate.
9) Press releases are very fast quick method of getting your information in front massive amounts of readers. This highly leveraged avenue can be utilized in your marketing efforts to explain the mission statement and benefits of your website or blog. Be sure to explain to your readers how they can opt in to your mailing list.
10) Trade shows are another significantly underestimated form of offline traffic generation. You can purchase a booth and have information about your business readily available to your industry. Make sure you have a sign up sheet available and in clear view so your readers can opt in to your subscriber base.
11) Joint Ventures or JVs are a high leveraged “secret”. Using your competitions list in your own marketing efforts will help create a win-win-win scenario for everyone. Be sure to mention link swapping.
12) Co-Registration is a great tool for creating a win-win-win solution for your competition and you. Make sure they add a simple question, to their opt-in box that basically says, “Would you be interested in opt in for additional offers relevant to what you are looking for?” then you do the same. Competition doesn’t have to be enemies anymore!
Use just a couple of these strategies and your opt-in list will be packed with clients. Make sure you stick with the lifeblood of your customers. Help them and they will help you. These tactics will drive traffic to your opt-in use them today.
If you need your own autoresponder then you can get one here:









